Looking for easy and effective pay-per-click? We're here to help you kickstart your campaigns
Running a PPC ad campaign can be a great boost to your business’ overall sales goals. At ina4, our ads team are on hand to help businesses across the UK overhaul their paid ads with highly targetable campaigns.
Frequently asked questions
Looking for easy and effective pay-per-click? We're here to help you kickstart your campaigns
Running a PPC ad campaign can be a great boost to your business’ overall sales goals. At ina4, our ads team are on hand to help businesses across the UK overhaul their paid ads with highly targetable campaigns.
Frequently asked questions
Looking for easy and effective pay-per-click? We're here to help you kickstart your campaigns
Running a PPC ad campaign can be a great boost to your business’ overall sales goals. At ina4, our ads team are on hand to help businesses across the UK overhaul their paid ads with highly targetable campaigns.
Frequently asked questions
Looking for easy and effective pay-per-click? We're here to help you kickstart your campaigns
Running a PPC ad campaign can be a great boost to your business’ overall sales goals. At ina4, our ads team are on hand to help businesses across the UK overhaul their paid ads with highly targetable campaigns.
Frequently asked questions
What is PPC?
PPC or pay-per-click advertising is a kind of ad model where you pay a fee every time someone clicks on your ad. Since you only pay when a user clicks your ad to visit your site, it’s a cost-effective way to reach thousands of potential customers - your ad will still be displayed across the web, but you only pay for the customers you convert.
Why run a pay per click campaign?
Running a PPC ad campaign can be a great boost to your business’ overall sales goals. It’s an incredibly flexible marketing tool, as it:
Is immediate - With PPC, you might see immediate results from the moment your campaign goes live, unlike the delay of SEO.
Is highly targetable - You can reach your ideal audience with targeted keywords, demographics and even things like location and device type.
Is cost effective - You can spend what you’re comfortable with and only pay when someone clicks your ad.
Is great for visible branding - Even if people choose not to follow your ad, it will still be there for everyone to see.
Is easily measured - PPC platforms have in-depth analytics tools, so you can always see how your campaign is doing by tracking performance and return on investment.
Working as a trusted partner to clients across the UK and beyond
“Always going beyond, attentive to client needs and proactive... what more could you ask for?”
Manor Interiors
“Great design, functionality and service.”
Sutton Kersh Estate Agents
“I have been very impressed with Tom, Andy and Cath. The service has been excellent.”
The Ark Marketing and Media
Client Testimonials
Trusted by our clients
Explore Our PPC Services
At Ina4, we don’t just run PPC campaigns for our clients; we partner with you to create dynamic pay-per-click strategies that deliver you measurable business growth. With over 20 years of experience, we’re here to simplify the complexities of pay-per-click advertising and help your business thrive. We’ve designed our PPC services to align with your individual business goals and maximise your ROI.
Search Ads
When potential customers are actively searching for products or services like yours, we make sure you’re there to meet them at the top of their search engine results. Our search ad campaigns target the keywords that users are searching for, and delivers compelling ad messages that are designed to convert.
Our team will work with you to create search ads, with:
Keyword research that is tailored to your business’ individual audience.
Ad copy that aligns with user intent and drives clicks.
Continuous optimisation once the campaign is live to stay ahead of competition.
Display Ads
Our visually engaging display ads are designed to make an impact across the web. With creative designs and strategic placement to target your chosen audience, we help you build brand recognition and connect with potential customers.
Our PPC team will work with you on display ads with:
Custom graphics and messaging that stands out to potential customers.
Precise targeting to reach the right people, on the right site, at the right time.
Consistent monitoring of your display ad campaign.
Social Media Ads
In the digital age, social media can offer your business unparalleled opportunities to connect with audiences. From LinkedIn to TikTok, our team can work with you to create platform-specific social media ad campaigns that engage your audience and align with your existing branding.
With social media ad campaigns, our team will deliver:
Eye catching visuals and persuasive copy text that’s tailored to the platform and designed to inspire audiences
Ads that target a specific platform’s individual audience niche and key words – i.e. professionals on LinkedIn.
Retargeting Campaign
Don’t let potential customers slip through the cracks. With a retargeting campaign, you can keep your brand at the forefront of your users’ minds.
By displaying ads to people who’ve already visited your site, we can help to re-engage visitors who’ve already shown an interest in your business.
PPC Audit
Already running PPC campaigns? We’ll analyze current efforts to see where our campaigns stand and identify areas where we can improve our ads.
A PPC audit is great for giving our team actionable ways that we can work towards your business goals, as it gives us:
A comprehensive review of ad performance
A plan forward, showing us ways to improve and add to existing campaigns
Interested in PPC? Let’s Get Started
Your business deserves more than just transactional solutions - it deserves a true partner that’s invested in your success.
With Ina4’s PPC services, you’ll gain a trusted ally dedicated to driving your sales and helping your business to thrive.
Helping industry leading brands to stay ahead of the curve
At ina4, we’ve worked with a variety of high-profile clients to master pay-per click advertising and excel in their chosen industry. The results speak for themselves.
Sunbelt Rentals
One of the UK’s largest equipment hire companies, and a leading supplier of plant, tools, and specialist solutions to key sectors nationwide.
EG Group
One of the world’s leading independent convenience retailers, offering consistent and customer-focused services across the globe.
OCU Group
A market leader in end-to-end infrastructure engineering across the utilities, digital, and energy sectors.
Yorkshire Air Ambulance
Air ambulance charity dedicated to their mission of saving lives across the Yorkshire region.
KershKicks
An up-and-coming e-commerce store that retails exclusive and premium deadstock trainers to a growing national market.
Our pay-per-click advertising specialists are here to help...
Tom Marriott
Digital Marketing Director
Abbie Smith
Paid Media Specialist
Mia Mather
Paid Media Specialist
– Let’s work together
Book your free 30 minute strategy call
Need help kickstarting your Pay Per Click Advertising goals? Our team are on hand to assist, with a free digital strategy call to help you to get started.