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Software that lets you grow without adding headcount

Custom portals, integrations and automation that take manual jobs off your team, cut errors and let customers serve themselves, so your business grows without the admin growing with it.

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What we build

Web apps and portals

Customer portals, staff tools and booking systems, built around how your business works.

Logins and permissions for customers, staff or partners.
Self-service features that cut down on phone calls and emails.
Built to grow as your business does.

System integrations and APIs

Connect your website and software to the tools you already use, so data only gets entered once.

CRMs, payment providers and accounting systems.
Booking platforms and internal databases.
Data that stays in sync without copy-paste.

Automation

Take the repetitive jobs off your team's plate.

Workflows that run themselves.
Fewer manual steps and fewer mistakes.
More time for the work that matters.

Ongoing support

We don't hand it over and walk away.

Updates, fixes and improvements after launch.
A UK-based team that knows your system.
Security kept up to date.

Abstract pattern of red and blue hexagons — **+47.73%** more conversions Culture Impact

Case study: business consultancy

What this looks like for a real client

Culture Impact case study ↗

What clients say

Always going beyond, attentive to client needs and proactive… what more could you ask for?

Manor Interiors

Great design, functionality and service.

Sutton Kersh Estate Agents

The support team are always very responsive and deliver great results.

Jon Oldroyd

Why work with Ina4

Technical expertise

Specialists from some of the world's leading businesses, now working on yours.

Plain English, no jargon

We explain what we're doing and why in plain language, with no fluff.

Dedicated account management

People who know your business, keep projects on track and are always a call away.

Growth, again and again

We track what matters to your business and keep improving it, so growth keeps coming.

Frequently asked questions

How custom can your software development be?

Completely. Business systems, workflow automation, portals, integrations or larger company-wide systems, we build software that works the way you work.

What technologies and frameworks do you work with?

A range of modern technologies, from fully custom-coded systems to established platforms where they make more sense. We'll recommend the approach that keeps your software secure and easy to maintain.

Can you integrate with our existing systems?

Yes. We regularly connect software to the tools you already use, such as CRMs, payment providers, accounting systems, booking platforms and internal databases.

How much does custom software development cost?

It depends on the features, integrations and scale involved. We start with a discovery phase to understand exactly what you need, then give you clear pricing up front.

Do you outsource your development team?

No. Our development team is UK-based and runs projects in-house, so communication stays clear and quality stays under our control. For larger or specialist builds we can bring in trusted development partners we've worked with for years, but our core team stays accountable for the project.

Let's talk

Let's grow your business together

Tell us what you're aiming for: more customers, more revenue, a stronger brand. We'll get back to you with a clear next step.